Two new ways for Australia’s 82,000 red meat and livestock businesses to give their views on the
future structure of the industry have been announced today.

An independent Red Meat Reform Taskforce is seeking wide-ranging feedback until 14 March on its
discussion paper exploring the future roles, responsibilities and funding of Australia’s red meat
industry bodies.

People can now call a dedicated phone line or participate in an online consultation forum to give their
thoughts on strengths and weaknesses of current arrangements, areas where reform is needed, and
the five governance options outlined in the discussion paper.

Lead Reviewer and Taskforce Chair Mr Jim Varghese AM said the phone line and online forum will
help ensure as many people as possible contribute to reforming the Memorandum of Understanding
(MoU) put in place 20 years ago to define the governance of the Australian red meat industry.
“At the half-way point of the consultation period almost 400 people had downloaded the discussion
paper, which is a very good result,” Mr Varghese said.

“We are introducing these new ways for people to get involved before the consultation period ends
on 14 March so even more people can get involved and make this process as wide-ranging and
consultative as possible.”

There are now three ways to provide comments on the discussion paper, or Green Paper.
Comments can be made via email or online submission form, with details of both at
www.rmac.com.au/mou. The Green Paper can be downloaded at the same webpage.

The telephone hotline will be open until 5pm 14 March: 02 6110 2097.
The online consultation platform will be operating from 10 to 14 March at
https://mindhive.org/issue/how-the-red-meat-industry-is-governed.

The online consultation platform provides an easy-to-use forum to express thoughts and respond to
ideas from other stakeholders, like on a Facebook page.

The Green Paper is part of an Independent Review of the MoU, which aims to position the industry
for a better future by having the best structure to meet increasingly urgent challenges including
climate change and other environmental factors, animal welfare, low levels of investment, changing
consumption patterns, and technological disruption.

The Green Paper outlines five options for potential reform: incremental change to the status quo; law
of the jungle; a hybrid model; a revitalised red meat industry led by a new organisation, and; other
options not yet identified by the Taskforce that stakeholders may suggest through the consultation
period.